An Evolution from Managing Money to Redefining Wealth

In Wealth Management by Mission Wealth


Seth Streeter had the honor of being interviewed by one of the industry’s top consultants, which hosts the top ranked podcast, Between Now and Success.

Financial advisors have a unique opportunity to make a real, immediate impact on people’s lives — if they’re willing to break away from the old model that’s only interested in improving return on investments.

On this show, Seth Streeter explains how Mission Wealth not only delivers a first-class planning experience, but also helps their top clients “redefine wealth” and develop their “inspired life purpose.”

At Mission Wealth, Seth Streeter helps people reframe their perspectives of wealth beyond just the financial so that they can enjoy a more balanced, impactful, and fulfilled life. And in 2016, Seth was asked to speak on the TEDx stage to share “an introspective approach to help you assess and transform your true wealth.”

5 Insights on Inspired Living

1. Care about the people, not just their numbers.

“For the first couple decades in my career, I was really focused around the financial dimensions. It was helping people retire. It was helping people sell their companies. Then I realized that I was helping people accumulate and secure their wealth, but it didn’t necessarily mean that they were that much more fulfilled, or that they had greater meaning or purpose in their lives. That’s where I realized that we have such a huge opportunity in professional advisory services. People are really trusting us, and they’re opening up and they’re sharing their warts and blemishes and family dynamics and hopes and fears. If we just stay at a surface level and only talk about their mortgage and their 401(k) and their Roth IRA conversion, we’re missing the opportunity to have a deeper, transformational impact on their lives.”

2. Don’t be afraid to engage your emotions and be vulnerable to help clients discover what they really need.

“In the financial world, we’re largely left-brain thinkers. We’re good at math and analytics and research. When someone is coming to us with a lot of emotional needs, sometimes it’s uncomfortable. We’re not the type to necessarily be overly vulnerable in our personal lives, so why would we be doing that with clientele? As a result, we have a lot of two-dimensional conversations.

Let’s say a client gets emotional. I’ve seen plenty of meetings where the advisor will say, ‘Hey, Bob, take your time. Here’s a tissue. Let me know when you’re ready to get back into it.’ The client takes a few moments and then you say, ‘Okay. Great. Now, let’s get back to your mortgage.’ Really the opportunity there is to find the need beneath the need.”

3. Ensure your client’s money strategy is aligned with their life values.

“Values are the foundation. First, from the company cultural standpoint, we have a service-oriented and caring culture. We feel we can be the best in the world at our level of care for each other, for our clients, for ourselves, for the communities we serve.

But, when we work with clients, we also help them identify their core values and then we look at how their lives, how they invest, their careers, and so forth, align with those values. We offer socially responsible investing for our clients. A lot of times clients will be really into volunteering and buying organic foods. Then we find out they own pesticide companies in their portfolio, and they own companies that are doing animal testing and things that their values wouldn’t normally be in sync with.

4. Assess how satisfied your clients are across numerous dimensions of life.

“We will help clients go through the process of assessing their degree of satisfaction across the 11 Dimensions of Life. They will really reflect and ask, ‘Am I happy with the level of impact I’m having in the community or in the world at large? Am I happy with the depth and caliber of my family relationships? Am I happy with my physical health, how my body looks, feels and functions? Am I intellectually challenged? Do I feel like I have a growth mindset or am I bored?’

We go across 11 different dimensions and then the clients can identify where they feel like they would like to put a little bit more resources and more of their attention. Then we have ways to support them in each of those categories. Sometimes it’s helping them develop their inspired life purpose, and we go through a process to evaluate their natural gifts and innate abilities, reflect on their greatest passions, what they would do if they had all the time and money in the world, and how they might leverage their gifts, and skills, and passions to make a difference. It really helps clients come up with a very meaningful focus area.”

5. Don’t settle for average talent.

“At the end of the day, this is a people business. You have to find really aligned, competent, caring, committed people to deliver your service and to scale the business and its capacity to reach more clients. Because we’ve had such a high standard on the type of professional we wanted to work with at Mission Wealth, our number one challenge is finding people who are the right fit, and saying no to a lot of folks that maybe have the credentials but not the culture.

Also, our training programs instill the cultural development that’s so critical to the types of relationships we want to have our in business. Our people are the touchpoint with the clients. Yes, we can have the best process, and infrastructure, and technology, and branding. But, at the end of the day, it’s a people business and you have to have really incredible talent who are operating from the heart, operating from a service-oriented approach.”


Inspired Living™

Are you living your life in a way that brings you joy and meaning?

Join the Inspired Living™ movement to elevate your past, present and future. Let us introduce you to prominent thought-leaders, life coaches, and influencers who can work together with you to develop your customized life plan. We will give you curated resources, actionable advice and targeted strategies during your journey of self-discovery. Then we will align your multi-dimensional and multi-faceted life with your ultimate vision so that you can become the BestU™ in your life journey. Learn More

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This article is originally sourced from Belay Advisor at

991349 11/17