Portrait of Crystal Collins

Crystal Collins

Marketing Director

Based in Houston, Crystal leads marketing strategy, digital campaigns, partnerships, and content initiatives that expand Mission Wealth’s reach and support organic growth.

Ways to Connect

  • In-person visits
  • Video Meetings
  • Phone Meetings

Crystal is the Marketing Director at Mission Wealth. She brings years of experience in B2C and B2P marketing to the team and is responsible for establishing, maintaining, and evaluating the firm’s marketing strategies.
Crystal’s areas of responsibility include client and prospect marketing, advisor collateral management, digital advertising efforts, general service content materials, and client referral marketing campaigns. With over a decade of expertise in marketing and event planning, she is dedicated to improving the firm’s visibility and reach.

Helping families in all aspects of life has always been a true passion of mine, and I bring that same spirit of service to my role at Mission Wealth.

Crystal Collins, Marketing Director

Professional Background

Crystal is an accomplished marketing and development professional with extensive experience in both non-profit and for-profit sectors. With a passion for improving the lives of aging adults and their families, she has dedicated her career to creating impactful marketing and development strategies that support these missions.

While attending the University of Houston, Crystal worked full-time as a Program Development Manager for Fort Bend Seniors Meals on Wheels, where she led a team of 18 and oversaw the Meals on Wheels, Congregate Centers, and AniMeals programs. Crystal then transitioned to the legal field and served as the Marketing Director for a Houston-based law firm specializing in elder law, estate planning, and probate. There, she developed and executed successful marketing campaigns that increased the firm’s visibility and community reach.

Crystal received a Bachelor of Business Administration in Management and Marketing from the University of Houston.

Personal Pursuits

Outside of work, Crystal enjoys organizing family vacations, exploring Houston’s diverse food scene, and going to the theatre with her daughter.

Community Impact

She is actively involved in her community, having previously been a member of the Fort Bend Junior Service League and the Houston Museum of Natural Science at Sugar Land. Crystal continues to give back by donating, volunteering, and raising awareness for local Meals on Wheels and animal shelter organizations.

As a member of the Women on a Mission group, Crystal is part of a team of female members who offer the advice and guidance women need in this new age. We aim to support a future filled with strong, independent women, founded on education, positivity, and empowerment.

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